LOG904-168 Just in Time and Strategic Management in Automotive Industry (Autumn 2020)
- ECTS Credits:
- 2.5
- Responsible faculty:
- Avdeling for logistikk
- Campus:
- Molde
- Course Leader:
- Berit Irene Helgheim
- Teaching language:
- English
- Study level:
- Master
- Duration:
- ½ year
Table of contents
Contents
The lecture presents the ambitious project of French car manufacturer Renault to build a 5,000 euro car in Romania at the beginning of the new millennium. After buying the Dacia plant in 1999 Renault faced lots of challenges in building the Logan model which would become one of the most iconic models in recent automotive industry. The lecture is structured in 3 parts: applying Just in Time principles to enhance productivity, changing working mentality through Lean management and how to manage ongoing success and plan further strategic development of the brand.
Topics covered: Just in Time work organization concepts. Organizational culture. Lean Management philosophy. Marketing and sales dynamics. Strategic management decision-making framework. Logistics infrastructure. Competitive advantage.
The course is connected to the following study programs
- Master in Logistics
- Experience-based Master in Logistics
- Master in Sustainable Energy Logistics
- Exchange programme - Master's level
Recommended knowledge
The student's learning outcomes after passing the exam
Exam
Form of assessment: Home assessment with presentation
- Proportion: 33%
- Duration: -
- Grouping: Group
- Grading scale: Letter (A - F)
- Support material: All printed and written supporting material
Form of assessment:Oral exam
- Proportion: 67%
- Grouping: Individual
- Grading scale: Letter (A - F)