Carlos Sousa

Avdeling for økonomi og samfunnsvitenskap
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Professor Carlos M. P. Sousa

 

Biography

Carlos M. P. Sousa is Professor of Marketing and Business Strategy at Molde University College (MUC). He received his PhD from the University College Dublin (Ireland).

Prior to joining MUC, he was a Full Professor of Marketing at Durham University (UK) and Lecturer of Marketing at University College Dublin (Ireland). In addition, Professor Sousa has been a visiting professor at universities in Australia, Brazil, Chile, Italy, and Spain.

Professor Sousa has published over 50 articles, including: Research Policy, Journal of Product Innovation Management, R&D Management, Journal of International Marketing, Journal of World Business, Global Strategy Journal, British Journal of Management, International Marketing Review, Management International Review, International Business Review, European Journal of Marketing, International Journal of Management Reviews, International Small Business Journal, and Journal of Small Business Management.

Professor Sousa is an Associate Editor of International Marketing Review and is on the Editorial Review Board of the Journal of International Marketing and Industrial Marketing Management.

In 2006 Professor Sousa won the ADMES/MARKTEST scientific excellence award for the best paper in 2006. In 2012 his paper published in European Journal of Marketing has been chosen as a Highly Commended Award Winner at the Literati Network Awards for Excellence 2012.

 

Research interests

Professor Sousa’s research interests are in the area of international marketing, international business strategy, innovation management, and services marketing.

 

Selection of research publications

International Marketing/International Business

  • Chen, Jieke, Carlos M. P. Sousa, and Xinming He (2019), “Export Market Re-entry: Time-out Period and Price/Quality Dynamisms”. Journal of World Business. Vol. 54 (2) pp. 154-168.
  • Chen, Jieke, Carlos M. P. Sousa, and Xinming He (2019), “Nonlinear Effects of Dynamic Export Pricing on Export Sales: A Longitudinal Investigation”. Journal of International Marketing. Vol. 27 (3) pp. 60-78.
  • Tan, Qun and Carlos M. P. Sousa (2019), “Why Poor Performance is not enough for a Foreign Exit: The importance of Innovation Capability and International Experience”. Management International Review. Vol. 59 (3) pp. 465-498.
  • Tan, Qun and Carlos M. P. Sousa (2018), “Performance and Business Relatedness as Drivers of Exit Decision: A Study of MNCs from an Emerging Country”. Global Strategy Journal. Vol. 8 (4) pp. 612-634.
  • Gomes, Emanuel, Ferran Vendrell-Herrero, Kamel Mellahi, Duncan Angwin, and Carlos M. P. Sousa (2018), “’Testing the Self-Selection Theory in High Corruption Environments: Evidence from African SMEs. International Marketing Review. Vol. 35 (5) pp. 733-759.
  • Li, Min, Xinming He, and Carlos M. P. Sousa (2017), “A Review of the Empirical Research on Export Channel Selection between 1979 and 2015”. International Business Review. Vol. 26 (2) pp. 303-323.
  • Sousa, Carlos M. P. and Qun Tan (2015), “Exit from a Foreign Market: Do Poor Performance, Strategic Fit, Cultural Distance, and International Experience Matter?”. Journal of International Marketing. Vol. 23 (4) pp. 84-104.
  • Tan, Qun and Carlos M. P. Sousa (2013), “International Marketing Standardization: A Meta-Analytic Estimation of Its Antecedents and Consequences”, Management International Review. Vol. 53 (5), pp. 711-739.
  • Sousa, Carlos M. P., Emilio Ruzo and Fernando Losada (2010), “The Key Role of Managers’ Values in Exporting: The Influence on Customer Responsiveness and Export Performance”. Journal of International Marketing, Vol. 18 (2), pp. 1-19.
  • Sousa, Carlos M. P. and Frank Bradley (2008), “Antecedents of International Pricing Adaptation and Export Performance”. Journal of World Business, Vol. 43 (3), pp. 307-320.
  • Sousa, Carlos M. P. and Frank Bradley (2006), “Cultural Distance and Psychic Distance: Two Peas in a Pod?”. Journal of International Marketing, Vol. 14 (1), pp. 49-70.

Innovation Management

  • Tsinopoulos, Christos, Ji Yan, and Carlos M. P. Sousa (2019), “Abandoning Innovation Activities and Performance: The moderating role of openness”. Research Policy. Vol. 48 (6) pp. 1399-1411.
  • Tsinopoulos, Christos, Carlos M. P. Sousa, and Ji Yan (2018), “Process Innovation: Open innovation and the moderating role of the motivation to achieve legitimacy”. Journal of Product Innovation Management. Vol. 35 (1) pp. 27-48.
  • Tsinopoulos, Christos, Luis Filipe Lages, and Carlos M. P. Sousa (2014), “Export experience counts: Exploring its effect on product design change”. R&D Management. Vol. 44 (5), pp. 450-465.

Marketing Strategy/Services Marketing

  • Hughes, Mathew, Paul Hughes, Ji Yan, and Carlos M. P. Sousa (2019), “Marketing as an Investment in Shareholder Value”. British Journal of Management. Vol. 30 (4), pp. 943-965.
  • Coelho, Filipe, Cristiana R. Lages and Carlos M. P. Sousa (2018), “Personality and the Creativity of Frontline Service Employees: Linear and Curvilinear Effects”. International Journal of Human Resource Management. Vol. 29 (17) pp. 2580-2607.
  • Sousa, Carlos M. P. and Filipe Coelho (2011), “From Personal Values to Creativity: Evidence from Frontline Service Employees”. European Journal of Marketing, Vol. 45 (7/8), pp. 1029-1050. Highly Commended Award Winner
    Emneord: International Marketing, International Business Strategy, Innovation Management

    Publikasjoner

    • Aguzzoli, Roberta; Lengler, Jorge & Sousa, Carlos M.P. (2019). Styles of management, human resource policies and practices, and export performance of Brazilian firms. Advances in International Marketing.  ISSN 1474-7979.
    • Chen, Jieke; Sousa, Carlos M.P. & He, Xinming (2019). Export market re-entry : time-out period and price/quality dynamisms. Journal of World Business.  ISSN 1090-9516.  54(2), s 154- 168 . doi: 10.1016/j.jwb.2019.01.001 Vis sammendrag
    • Chen, Jieke; Sousa, Carlos M.P. & He, Xinming (2019). Nonlinear effects of dynamic export pricing on export sales : a longitudinal investigation. Journal of International Marketing.  ISSN 1069-031X.  27(3), s 60- 78 . doi: 10.1177/1069031X19845853 Vis sammendrag
    • Gomes, Emanuel; Sousa, Carlos M.P. & Vendrell-Herrero, Ferran (2019). International marketing agility : conceptualization and research agenda. International Marketing Review.  ISSN 0265-1335.
    • Santos, Maria Céu; Coelho, Filipe; Gomes, Jorge F. S. & Sousa, Carlos M.P. (2019). Personal values and the features of psychological contracts. International Journal of Organizational Analysis.  ISSN 1934-8835.  27(4), s 1111- 1123 . doi: 10.1108/IJOA-08-2018-1507 Vis sammendrag
    • Tan, Qun & Sousa, Carlos M.P. (2019). Why poor performance is not enough for a foreign exit : the importance of innovation capability and international experience. MIR: Management International Review: Journal of International Business.  ISSN 0938-8249.  59(3), s 465- 498 . doi: 10.1007/s11575-019-00384-9 Vis sammendrag
    • Tsinopoulos, Christos; Yan, Ji & Sousa, Carlos M.P. (2019). Abandoning innovation activities and performance: The moderating role of openness. Research Policy.  ISSN 0048-7333.  48(6), s 1399- 1411 . doi: 10.1016/j.respol.2019.02.005 Vis sammendrag
    • Coelho, Filipe J.; Lages, Cristiana R. & Sousa, Carlos M.P. (2018). Personality and the creativity of frontline service employees : linear and curvilinear effects. International Journal of Human Resource Management.  ISSN 0958-5192.  29(17), s 2580- 2607 . doi: 10.1080/09585192.2016.1255982
    • Gomes, Emanuel; Vendrell-Herrero, Ferran; Mellahi, Kamel; Angwin, Duncan & Sousa, Carlos M.P. (2018). Testing the self-selection theory in high corruption environments : evidence from African SMEs. International Marketing Review.  ISSN 0265-1335.  35(5), s 733- 759 . doi: 10.1108/IMR-03-2017-0054 Vis sammendrag
    • Hughes, Mathew; Hughes, Paul; Yan, Ji & Sousa, Carlos M.P. (2018). Marketing as an investment in shareholder value. British Journal of Management.  ISSN 1045-3172. . doi: 10.1111/1467-8551.12284
    • Sousa, Carlos M.P.; Yu, Li & He, Xinming (2018). Antecedents, marketing capabilities contingencies and performance consequences of innovative imitation orientation : a resource orchestration perspective, In Leonidas Leonidou; Constantine Katsikeas; Saeed Samiee & Bilge Aykol (ed.),  Advances in Global Marketing: A Research Anthology.  Springer.  ISBN 978-3-319-61384-0.  Chapter.  s 169 - 186
    • Tan, Qun & Sousa, Carlos M.P. (2018). Performance and business relatedness as drivers of exit decision : a study of MNCs from an emerging country. Global Strategy Journal.  ISSN 2042-5791.  8(4), s 612- 634 . doi: doi.org/10.1002/gsj.1170 Vis sammendrag
    • Tsinopoulos, Christos; Sousa, Carlos M.P. & Yan, Ji (2018). Proces s innovation: open innovation and the moderating role of the motivation to achieve legitimacy. The Journal of product innovation management.  ISSN 0737-6782.  35(1), s 27- 48 . doi: 10.1111/jpim.12374 Vis sammendrag
    • Li, Min; He, Xinming & Sousa, Carlos M.P. (2017). A review of the empirical research on export channel selection between 1979 and 2015. International Business Review.  ISSN 0969-5931.  26(2), s 303- 323 . doi: 10.1016/j.ibusrev.2016.09.001 Vis sammendrag
    • Taheri, Babak; Coelho, Filipe J.; Sousa, Carlos M.P. & Evanschitzky, Heiner (2017). Mood regulation, customer participation, and customer value creation in hospitality services. International Journal of Contemporary Hospitality Management.  ISSN 0959-6119.  29(12), s 3063- 3081 . doi: 10.1108/IJCHM-07-2016-0389 Vis sammendrag
    • Chen, Jieke; Sousa, Carlos M.P. & He, Xinming (2016). The determinants of export performance: a review of the literature 2006-2014. International Marketing Review.  ISSN 0265-1335.  33(5), s 626- 670 . doi: 10.1108/IMR-10-2015-0212 Vis sammendrag
    • Coelho, Filipe; Lages, Cristiana R. & Sousa, Carlos M.P. (2016). The relationship between personality and the creativity of frontline employees : evidence from services, In Mark D. Groza & Charles B. Ragland (ed.),  Marketing challenges in a turbulent business environment : proceedings of the 2014 Academy of Marketing Science (AMS) world marketing congress.  Springer.  ISBN 978-3-319-19428-8.  Chapter.  s 589 - 590 Vis sammendrag
    • Lengler, Jorge F. B.; Sousa, Carlos M.P.; Perin, Marcelo Gattermann; Sampaio, Cláudio Hoffmann & Martínez-López, Francisco J. (2016). The antecedents of export performance of Brazilian small and medium-sized enterprises (SMEs) : the non-linear effects of customer orientation. International Small Business Journal.  ISSN 0266-2426.  34(5), s 701- 727 . doi: 10.1177/0266242615588837 Vis sammendrag
    • Rodrigues, Luiza Cristina Alencar; Coelho, Filipe J. & Sousa, Carlos M.P. (2015). Control mechanisms and goal orientations : evidence from frontline service employees. European Journal of Marketing.  ISSN 0309-0566.  49(3/4), s 350- 371 . doi: 10.1108/EJM-01-2014-0008 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2015). Cultural distance and psychic distance : a theoretical model and empirical assessment, In Harlan E. Spotts (ed.),  Assessing the different roles of marketing theory and practice in the jaws of economic uncertainty : proceedings of the 2004 Academy of Marketing Science (AMS) annual conference.  Springer.  ISBN 978-3-319-11845-1.  Chapter.  s 92 - 97
    • Sousa, Carlos M.P. & Tan, Qun (2015). Exit from a foreign market : do poor performance, strategic fit, cultural distance, and international experience matter?. Journal of International Marketing.  ISSN 1069-031X.  23(4), s 84- 104 . doi: 10.1509/jim.15.0003 Vis sammendrag
    • Tan, Qun & Sousa, Carlos M.P. (2015). A framework for understanding firms’ foreign exit behavior, In Shaoming Zou; Hui Xu & Linda Hui Shi (ed.),  Entrepreneurship in International Marketing.  Emerald Group Publishing Limited.  ISBN 978-1-78441-448-1.  Chapter.  s 223 - 238 Vis sammendrag
    • Tan, Qun & Sousa, Carlos M.P. (2015). Leveraging marketing capabilities into competitive advantage and export performance. International Marketing Review.  ISSN 0265-1335.  32(1), s 78- 102 . doi: 10.1108/IMR-12-2013-0279 Vis sammendrag
    • Guillamón-Saorín, Encarna & Sousa, Carlos M.P. (2014). Voluntary disclosure of press releases and the importance of timing : a comparative study of the UK and Spain. Management International Review.  ISSN 0025-181X.  54(1), s 71- 106 . doi: 10.1007/s11575-013-0194-z Vis sammendrag
    • Sousa, Carlos M.P.; Lengler, Jorge F. B. & Martínez-López, Francisco J. (2014). Testing for linear and quadratic effects between price adaptation and export performance : the impact of values and perceptions. Journal of Small Business Management.  ISSN 0047-2778.  52(3), s 501- 520 . doi: 10.1111/jsbm.12046 Vis sammendrag
    • Sousa, Carlos M.P. & Novello, Simone (2014). The influence of distributor support and price adaptation on the export performance of small and medium-sized enterprises. International Small Business Journal.  ISSN 0266-2426.  32(4), s 359- 385 . doi: 10.1177/0266242612466876 Vis sammendrag
    • Tsinopoulos, Christos; Lages, Luis Filipe & Sousa, Carlos M.P. (2014). Export experience counts : exploring its effect on product design change. R & D Management.  ISSN 0033-6807.  44(5), s 450- 465 . doi: 10.1111/radm.12078 Vis sammendrag
    • Bradley, Frank; Gao, Yuhui & Sousa, Carlos M.P. (2013). A natural science approach to investigate cross-cultural managerial creativity. International Business Review.  ISSN 0969-5931.  22(5), s 839- 855 . doi: 10.1016/j.ibusrev.2013.01.006 Vis sammendrag
    • Lengler, Jorge; Sousa, Carlos M.P. & Marques, Catarina (2013). Examining the relationship between market orientation and export performance : the moderating role of competitive intensity, In Ruey-Jer Jean; Jyh-Shen Shiou & Shaoming Zou (ed.),  International Marketing in Rapidly Changing Environments.  Emerald Group Publishing Limited.  ISBN 978-1-78190-896-9.  Chapter.  s 75 - 102 Vis sammendrag
    • Lengler, Jorge; Sousa, Carlos M.P. & Marques, Catarina (2013). Exploring the linear and quadratic effects of customer and competitor orientation on export performance. International Marketing Review.  ISSN 0265-1335.  30(5), s 440- 468 . doi: 10.1108/IMR-03-2011-0087 Vis sammendrag
    • Martínez-López, Francisco J.; Gázquez‐Abad, Juan C. & Sousa, Carlos M.P. (2013). Structural equation modelling in marketing and business research : critical issues and practical recommendations. European Journal of Marketing.  ISSN 0309-0566.  47(1/2), s 115- 152 . doi: 10.1108/03090561311285484 Vis sammendrag
    • Sousa, Carlos M.P. & Coelho, Filipe (2013). Exploring the relationship between individual values and the customer orientation of front-line employees. Journal of Marketing Management.  ISSN 0267-257X.  29(15/16), s 1653- 1679 Vis sammendrag
    • Tan, Qun & Sousa, Carlos M.P. (2013). International marketing standardization : a meta-analytic estimation of its antecedents and consequences. MIR: Management International Review: Journal of International Business.  ISSN 0938-8249.  53(5), s 711- 739
    • Silva, Susana Costa; Bradley, Frank & Sousa, Carlos M.P. (2012). Empirical test of the trust–performance link in an international alliances context. International Business Review.  ISSN 0969-5931.  21(2), s 293- 306 . doi: 10.1016/j.ibusrev.2011.03.006 Vis sammendrag
    • Sousa, Carlos M.P.; Coelho, Filipe & Guillamón-Saorín, Encarna (2012). Personal values, autonomy, and self‐efficacy : evidence from frontline service employees. International Journal of Selection and Assessment.  ISSN 0965-075X.  20(2), s 159- 170 . doi: 10.1111/j.1468-2389.2012.00589.x Vis sammendrag
    • Martínez-López, Francisco J.; Sousa, Carlos M.P. & Gázquez-Abad, Juan C. (2011). A cultural constructivist analysis of the internet's role in the international approximation of markets. Journal of Marketing Theory and Practice.  ISSN 1069-6679.  19(1), s 57- 80 . doi: 10.2753/MTP1069-6679190104 Vis sammendrag
    • Sousa, Carlos M.P. & Coelho, Filipe (2011). From personal values to creativity : evidence from frontline service employees. European Journal of Marketing.  ISSN 0309-0566.  45(7/8), s 1029- 1050 . doi: 10.1108/03090561111137598 Vis sammendrag
    • Sousa, Carlos M.P. & Lages, Luis Filipe (2011). The PD scale : a measure of psychic distance and its impact on international marketing strategy. International Marketing Review.  ISSN 0265-1335.  28(2), s 201- 222 . doi: 10.1108/02651331111122678 Vis sammendrag
    • Sousa, Carlos M.P. & Lengler, Jorge (2011). Examining the determinants of interfunctional coordination and export performance : an investigation of Brazilian exporters. Advances in International Marketing.  ISSN 1474-7979.  21, s 189- 206 Vis sammendrag
    • Sousa, Carlos M.P. & Ruzo, Emilio (2011). Managerial determinants of export performance : direct and moderating effects, In Subhash C. Jain & David A. Griffith (ed.),  Handbook of research in international marketing. 2nd ed..  Edward Elgar Publishing.  ISBN 978-1-84980-302-1.  Chapter 12.  s 249 - 266
    • Tan, Qun & Sousa, Carlos M.P. (2011). Research on export pricing : still moving toward maturity. Journal of International Marketing.  ISSN 1069-031X.  19(3), s 1- 35 . doi: 10.1509/jimk.19.3.1 Vis sammendrag
    • Guillamón-Saorín, Encarna & Sousa, Carlos M.P. (2010). Press release disclosures in Spain and the UK. International Business Review.  ISSN 0969-5931.  19(1), s 1- 15 . doi: 10.1016/j.ibusrev.2009.11.002 Vis sammendrag
    • Lages, Luis Filipe & Sousa, Carlos M.P. (2010). Export Performance, In Jagdish N. Sheth & Naresh K. Malhotra (ed.),  Wiley international encyclopedia of marketing.  John Wiley & Sons.  ISBN 9781405161787.  Chapter. Vis sammendrag
    • Sousa, Carlos M.P. (2010). Marketing aspects of cultural distance, In Jagdish N. Sheth & Naresh K. Malhotra (ed.),  Wiley international encyclopedia of marketing.  John Wiley & Sons.  ISBN 9781405161787.  Chapter. Vis sammendrag
    • Sousa, Carlos M.P.; Ruzo, Emilio & Losada, Fernando (2010). The key role of managers' values in exporting : influence on customer responsiveness and export performance. Journal of International Marketing.  ISSN 1069-031X.  18(2), s 1- 19 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2009). Effects of export assistance and distributor support on the performance of SMEs : the case of Portuguese export ventures. International Small Business Journal.  ISSN 0266-2426.  27(6), s 681- 701 . doi: 10.1177/0266242609344253 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2009). Price adaptation in export markets. European Journal of Marketing.  ISSN 0309-0566.  43(3/4), s 438- 458 . doi: 10.1108/03090560910935514 Vis sammendrag
    • Sousa, Carlos M.P. & Lengler, Jorge (2009). Psychic distance, marketing strategy and performance in export ventures of Brazilian firms. Journal of Marketing Management.  ISSN 0267-257X.  25(5/6), s 591- 610 . doi: 10.1362/026725709X461876 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2008). Antecedents of international pricing adaptation and export performance. Journal of World Business.  ISSN 1090-9516.  43(3), s 307- 320 . doi: 10.1016/j.jwb.2007.11.007 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2008). Cultural distance and psychic distance : refinements in conceptualisation and measurement. Journal of Marketing Management.  ISSN 0267-257X.  24(5/6), s 467- 488 . doi: 10.1362/026725708X325959 Vis sammendrag
    • Sousa, Carlos M.P.; Martínez-López, Francisco J. & Coelho, Filipe (2008). The determinants of export performance : a review of the research in the literature between 1998 and 2005. International Journal of Management Reviews.  ISSN 1460-8545.  10(4), s 343- 374 . doi: 10.1111/j.1468-2370.2008.00232.x Vis sammendrag
    • Martínez-López, Francisco J.; Sousa, Carlos M.P. & Sanchez-Franco, Manuel J. (2006). Should globally oriented online firms be flexible with their market strategies?. International Journal of Business Environment.  ISSN 1740-0589.  1(3), s 350- 364 . doi: 10.1504/IJBE.2006.010929 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2006). Cultural distance and psychic distance : two peas in a pod?. Journal of International Marketing.  ISSN 1069-031X.  14(1), s 49- 70 . doi: 10.1509/jimk.14.1.49 Vis sammendrag
    • Sousa, Carlos M.P. & Bradley, Frank (2005). Global markets : does psychic distance matter?. Journal of Strategic Marketing.  ISSN 0965-254X.  13(1), s 43- 59 . doi: 10.1080/0965254042000328668 Vis sammendrag
    • Martínez-López, Francisco J. & Sousa, Carlos M.P. (2004). Is the internet the worldwide cultural catalyst? : a theoretical approach. The Irish Journal of Management.  ISSN 1649-248X.  25(2), s 30- 44
    • Sousa, Carlos M.P. (2004). Export performance measurement : an evaluation of the empirical research in the literature. Academy of Marketing Science Review.  ISSN 1526-1794.  8(9), s 1- 22 Vis sammendrag
    • Sousa, Carlos M.P. (2003). Determinants and measures of export performance : review, evaluation, and synthesis. Revista Portuguesa de Marketing.  ISSN 0873-2949.  7(15), s 17- 26
    • Sousa, Carlos M.P. & Bradley, Frank (2002). An Assessment of value structure and content in Ireland. The Irish Journal of Management.  ISSN 1649-248X.  23(1), s 109- 123

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    Publisert 3. sep. 2018 15:09 - Sist endret 15. okt. 2019 10:58